"Milo" commercials

Since the 80's, Nestle' Milo started advertising the product with commercials that featured Filipino athletes, thus it came out with a trademark of being the "olympic energy drink" because of its association with sports. To the consumers and its market (kids), it is still the top chocolate drink because it was able to instill that this is the drink for kids because it can give energy like that of athletes and the notion that someday its drinkers may be a champion too someday.

Bea Lucero for gymnastics

Akiko Thompson for swimming

Japoy Lizardo for taekwondo

Chris Tiu for  basketball